Contextual Targeting

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Our contextual packages redefine targeting, offering advertisers the opportunity to associate their brand with relevant articles, search results and editorial sponsorships:

Goal

Build awareness around positive benefits of Seventh Generation's chemical-free baby products

Solutions

Syndicated articles on benefits of green diapers and eco-friendly cleaning products
Contextual search tied to product relevant product keywords and pediatric searches

Results

Article placements on 25+ highly relevant sites associating brand with positive benefits and reaching moms in highly relevant contexts